Red & Yellow
Online Short Course
Data Analysis
Data analysis, visualisation and storytelling are the ultimate power trio in influencing people and driving change. Data analysis uncovers insights; visualisation turns those insights into compelling visuals; and storytelling weaves them into narratives that resonate with your audience. Together, they transform raw numbers into actionable ideas, influencing decisions and sparking change.
Check out your
Course Curriculum
In the first module, you will explore the differences between data, information, knowledge, and wisdom; understand various types of data; and get an overview of key concepts like analytics, visualisation, and storytelling.
The important bits
Key Info
- Course Duration: 11 Weeks
- Accreditation:
- Access: Online
- Start Date: 28 July 2025
- Cost: R13500.00
What you'll learn
- Use basic and more advanced data principles to analyse and interpret data in support of the development of strategies and tactics.
- Using online tools, translate insights from data into effective visualisations.
- Tell convincing data stories and sell your ideas supported by data.
- Use data to make better decisions and to solve problems in various contexts
Learn from top talent
This online course is built and taught by marketing industry experts who specialise in the field.
Build your skills
Gain both fundamental theory and practical skills that are in high demand in today’s job market.
Think outside the box
This course is the perfect way to combine your creativity with practical commercial logic.
Elevate your career
Be recognised with an industry centric Red & Yellow certification, giving you a blend of theoretical knowledge and hands-on skills.
Red & Yellow courses are made to future-proof your career
Our courses are designed to accelerate opportunities and give a boost to your CV. Top businesses across industries recognise Red & Yellow graduates as having the practical skills and the theoretical background to hit the ground running with confidence and creative flair.
Included in your course:
- An industry-sought-after Certificate of Completion from Red & Yellow
- Original, relevant, and constantly updated content
- An interactive online learning experience that includes videos, live chat sessions, forum discussions, and more
This course is perfect for:
- Anyone who works with data and creates stories within their workplace, but who is not a trained, experienced or professional data analyst.
- Data is all around us, and the importance has never been greater for professionals in all industry sectors to harness its power – from juniors who need to feed insightful information up the chain of command, to executives who need to inform smart decision-making so that they take the best course of action
Meet your team:
This course was created by, and benefits from, our full-time lecturers’ years of experience in the field – both in lecturing and in industry. They know how to nurture talent and bring out the best in students, resulting in many award-wins over the years.
Melissa Opperman
Manager for the School of Lifelong Learning
- Melissa Opperman blends strategic insight with a deep passion for education, ensuring every learner reaches their full potential.
- With expertise in SETA, QCTO, and online learning, she drives innovative and accessible education solutions.
- Committed to lifelong learning, she empowers individuals to grow in both their personal and professional journeys.
Where Commercial Logic meets Creative Magic
Creative thinking is still the most powerful skill of the future, but only if it’s paired with commercial savvy and the ability to adapt. That’s why we equip future thinkers, doers, and makers with the real-world, future-proof skills they need to thrive. Whether you're climbing the ladder or building something of your own, we’ll help you learn how business works – and how to make it work for you.
Brands we work with
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