Red & Yellow
Certificates
National Certificate in Advertising specialising in Digital Marketing
This is the programme for getting a recognised, accredited qualification that will put you on the fast track. You’ll have all the digital marketing skills needed for this fast-paced environment, whether you’re looking to work for an agency, in-house brand team, or run your own business. Our programmes and courses are not easy - but that’s intentional. The industry knows that a Red & Yellow certification proves you’ve earned the right to deliver what you say you can.
Created by leading industry experts, this 1-year NQF 5 qualification is highly respected. With it, you’ll gain world-class knowledge and expertise you need to be an effective and professional digital marketer.
You’ll learn all the fundamentals of the marketing environment, from marketing strategy to how to put your customer first. You’ll engage with the latest successful tactics to bring campaigns to life and understand paid media and the value of reporting and campaign management. Hit the ground running with practical application and start your digital marketing journey today.
Check out your
Course Curriculum
- Marketing strategy
- Establishing customer needs
- Presenting ideas and concepts
The important bits
Key Info
- Course Duration: 1 Year
- Accreditation: Skills Education Training Authority(SETA)
- Access: Online
- Start Date: 21 July 2025
- Cost: Enquire for Price
There is an increasing demand for specialists who:
- Understand digital marketing strategy and are familiar with the range of digital tactics available for marketers and advertisers
- Can schedule and manage workflow for integrated campaigns and projects
- Can optimise digital marketing initiatives using analytics and conversion optimisation
Learn from top talent
This qualification is built & taught by Digital Marketing experts who have vast experience in the industry.
Build your skills
Understand & apply cutting-edge skills that are designed to future-proof your career.
Think outside the box
This qualification is ideal for people who are looking to form the fundamentals for a strong & recognised career in digital marketing
Elevate your career
Be recognised with an industry centric Red & Yellow qualification, giving you a blend of theoretical knowledge and hands-on skills.
Red & Yellow courses are made to future-proof your career
Our courses are designed to accelerate opportunities and give a boost to your CV. Top businesses across industries recognise Red & Yellow graduates as having the practical skills and the theoretical background to hit the ground running with confidence and creative flair.
Benefits:
Our courses are both current and relevant to the South African context.
Applicable, practical assignments:
- So that you can apply what you’re learning to your everyday work life, and your specific business challenges.
Discussion Forums and Chat sessions:
- Helping you develop your professional network.
- Hosted by your coach, lecturer, or subject specialist.
- Ideal opportunities to discuss the content and get answers to all your questions.
Personalized feedback:
- Tailored to your individual strengths, and opportunities for personal improvement.
A dedicated team:
- Acting as your “virtual” support crew whose only focus is to help get you over the finish line
Included in your course:
- An industry-sought-after Certificate of Completion from Red & Yellow
- Original, relevant, and constantly updated content
- An interactive online learning experience that includes videos, live chat sessions, forum discussions, and more
This course is perfect for:
- Experienced marketers: needing to add ‘digital expertise’ to their portfolio of skills
- Future marketers: keen to ‘get into the game’, but lacking experience or accredited proof of their competence due to circumstance or inability to meet NQF-level requirements.
Meet your team:
This course was created by, and benefits from, our full-time lecturers’ years of experience in the field – both in lecturing and in industry. They know how to nurture talent and bring out the best in students, resulting in many award-wins over the years.
Tandi Plant
Lecturer
25+ years in advertising.
Managed teams, projects for top agencies.
Digital expertise: Nestlé, UX, CRM.
Where Commercial Logic meets Creative Magic
Creative thinking is still the most powerful skill of the future, but only if it’s paired with commercial savvy and the ability to adapt. That’s why we equip future thinkers, doers, and makers with the real-world, future-proof skills they need to thrive. Whether you're climbing the ladder or building something of your own, we’ll help you learn how business works – and how to make it work for you.
Brands we work with
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